Capabilities
Hispanic & Multicultural Affairs
Strategic engagement with one of America's most influential and rapidly evolving constituencies.
Overview
Engagement Built on Understanding, Not Translation.
Hispanic audiences are not a single market. They differ by geography, generation, national origin, media consumption and political outlook.
NOW Strategies advises organizations on how to engage these communities credibly — through language, messengers and channels that reflect genuine understanding rather than adapted general-market work.
The firm's leadership has spent a career at the intersection of national politics, Spanish-language media and Hispanic public opinion.
Areas of Counsel
How We Advise
Audience Strategy
Assessing how an issue is understood across distinct Hispanic and multicultural audiences.
Spanish-Language Media
Message development and engagement strategy for Spanish-language broadcast, digital and print outlets.
Community & Organizational Engagement
Building relationships with organizations and leaders who hold standing within these communities.
Bilingual Message Development
Messaging that carries the same meaning and credibility in both languages.
When the stakes are high, strategy matters.
Speak with NOW Strategies about your government affairs, public affairs or strategic communications needs.